IndiaFirst Life partners with Rashtriya Mansuri Sangh (RMS) and SafeTree to provide affordable insurance solutions to their members
IndiaFirst Life Insurance Company Limited (IndiaFirst Life), promoted by Bank of Baroda and Union Bank of India, has joined hands with Rashtiya Mansuri Sangh, a community organisation and SafeTree, a registered trademark of A2V Insurance Brokers Private Limited to collectively enhance insurance penetration by reaching out to RMS members across the country.
Munish Bhardwaj, Country Head – RRB, Strategic Alliances, Direct & Micro, IndiaFirst Life Insurance Company Limited said, “IndiaFirst Life is committed to offer “Insurance to All” through its affordable products that provide risk protection. We are delighted to partner with Rashtriya Mansuri Sangh and SafeTree to empower the RMS community to secure for certainties in life. RMS members can choose from our fairly priced, and efficiently serviced products that cater to their specific needs. This association, further strengthens IndiaFirst Life’s strategic alliances foray in India.”
Yunus Mansuri, National President, Rastriya Mansuri Samaj (RMS) said, “Covid has heightened our awareness on the importance of life insurance. Through our partnership with IndiaFirst Life, we will be financially securing the lives of our community members and their loved ones. IndiaFirst Life has ensured our members can avail their affordable products through a simplified digital process, right from onboarding to settlement of claims.
Vikas Anand, CEO, SafeTree said, “SafeTree has been instrumental in facilitating a meaningful partnership between IndiaFirst Life and Rashtriya Mansuri Sangh (RMS) to provide comprehensive insurance solutions to RMS members. We believe such innovative associations will be the way to penetrate the mass markets where the inflow of income is unpredictable.”
IndiaFirst Life will be providing affordable and comprehensive insurance solutions, across Group Term Life, Accidental Total & Permanent Disability, and Group HospiCare, which can be digitally availed by RMS members. Family members of those who have opted for the cover, will be given the insured amount in case of an eventuality. In case of hospitalization due to illness or accident, members can avail the fixed cash benefit.
IndiaFirst Life offers a diversified suite of 44 need-based offerings (products & riders) catering to varied customer segments across the country. The company services customers across 98% pin-codes in the country through its diversified distribution network towards making 'Insurance for All’ a reality.