The BMW iX: First BMW electric all-wheel drive vehicle debuts in India.

Posted On Mon, December 13, 2021, 3:15 PM

The first-ever BMW iX has been launched in India today. Born Electric: The BMW iX is the BMW Group’s new technology flagship. It is the first BMW without any numerals in its designation. ‘iX’ stands for the first BMW electric all-wheel drive vehicle (SAV – Sports Activity Vehicle). It effortlessly combines premium mobility with zero-emissions, sporting agility and a long operating range with luxurious spaciousness.

The car will be available as a completely-built-up unit (CBU) and can be booked through BMW dealerships across major metropolitan cities in India as well as shop.bmw.in. Deliveries will start by beginning of April 2022.

Vikram Pawah, President, BMW Group India said, “In a rapidly changing world, the first-ever BMW iX is the ‘Ultimate Driving Machine’ for a new generation. Latest BMW eDrive technology, combined with the functionality of X5, dynamics of X6 and striking appearance of X7, has given birth to the symbol of a new age. Born Electric, the BMW iX imbibes the principles of sustainability throughout its lifecycle, right from production to usage to end-of-life, making comprehensive use of natural and recyclable materials. It is so much more than a car - it's a modern way of life. It is Joy, born again!”

The first-ever BMW iX has been launched at an introductory price of INR 1,15,90,000. The first-ever BMW iX is available in exciting metallic paintworks Mineral White, Phytonic Blue, Black Sapphire and Sophisto Grey. It is also optionally available in BMW Individual Aventurine Red metallic paint finish. Exclusive olive-leaf tanned natural leather upholstery ‘Interior Design Suite’ comes in Castanea color scheme.

‘Shy Tech’ (or stealth technology) is technology that remains out of sight with exterior and interior features that only become visible when actually in use – Intelligent BMW kidney grille with sensors, camera and radar tech, proximity sensors in body edging, flush door openers, washer under front logo, camera with washer in rear logo, integrated speakers, BMW Head-Up Display’s projector recessed into the instrument panel among others.

Characterised by sculptural and monolithic design, the iX represents a new face that makes mobility easier and comfortable while creating powerful presence and dynamics rarely seen in a vehicle – large BMW kidney grille, narrowest BMW headlights ever, frameless windows, 3-D bonnet, rectangular wheel arches, flared shoulder area and slim one-piece rear-lights. Interior is minimalist yet spacious due to absence of central tunnel and a flat floor that leaves one surrounded with a feeling of ease and relaxation with freedom of movement giving it a lounge-like atmosphere.

The most striking features include the longest ever single-piece BMW Curved Glass Display angled towards the driver, race car inspired hexagonal steering wheel making entry / exit easier, largest ever BMW Sky Lounge Panorama Glass Roof, multi-functional seats with integral head restraints and massage function, bespoke leather upholstery, Ambient Lighting for every mood and luggage capacity of up to 1,750 litres with 40/20/40 split.

Fifth generation BMW eDrive technology features a highly integrated drive unit within a single housing that is powered by two electric motors (for front and rear axles), single-speed transmission and power electronics. The iX instantly accelerates from 0 to 100 kilometres/hour in 6.1 seconds with an output of 326 hp. The intelligent all-wheel drive is quick to respond and distributes the right amount of torque between the front and rear wheels to suit the driving situation and road surface. ‘My Modes’ switch changes driving character to Personal, Sport or Efficient. BMW IconicSounds Electric creates engaging driving sounds and pedestrian alerts.

Two high-voltage batteries integrated in the floor have a combined capacity of 76.6 kWh and provide a range of up to 425 kilometres.  The first-ever BMW iX ensures fast and hassle-free charging.

The first-ever BMW iX comes with standard two-year warranty for unlimited kilometres. The batteries are covered by a warranty valid for eight years or up to 160,000 kilometres. Repair Inclusive can extend warranty benefits from third year of operation to maximum fifth year without any mileage limitation. BMW Service Inclusive and BMW Service Inclusive Plus reduce cost of ownership. Customers can choose from a variety of service plans from 4 years / 200,000 kilometres (upgradeable up to 10 years). The regular service interval is two years irrespective of mileage.


This press release is posted under categories India, Business, Automobile, Brands

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