WESTERN DIGITAL STRENGTHENS ITS PRESENCE IN RAJASTHAN

Posted On Tue, July 16, 2019, 12:00 AM

Creating an environment for the data to thrive, Western Digital showcasedits latest edition of the SanDisk® Dual Drive in Jaipur today. The SanDisk dual drive is a high-performance drive which is built to easily move content between smartphone or tablet to a laptop, PC or Mac computer. Driving innovation and empowering people to create, manage, experience and preserve digital content, Western Digital is giving the best combination of performance and capacity on a range of its devices.

The SanDisk Ultra® Dual Drive m3.0 and SanDisk Ultra Dual Drive USB Type-C™, which have been positioned as the ‘Mobile Ki Pen Drive’, give smartphone users various added benefits of secure, convenient andaccessible external content storage and sharing capabilities. The SanDisk dual drives are built keeping in mind the unique use-cases of the customers. The flash drive comes with two connectors, one to plug into a smartphone (MicroUSB or Type-C) and the other to connect to a computer (Type-A) allowing consumers to easily move content between smartphones and other compatible devices

Speaking on the announcement, Jaganathan Chelliah, Director Marketing, Western Digital,said, “We at Western Digital have always focused our efforts on creating solutions that enable our customers to do more. We continue to expand the SanDisk mobile solutions portfolio with the intention to provide easy, reliable and secure storage solutions to our customers at an affordable cost so they can enhance their overall smartphone and PC experience like never before.Rajasthan is an important strategic market for us, especially for the SanDisk brand range of products, and we will continue to deliver some exciting technology to consumers, to help make their lives easier.”

 

 

The SanDisk Dual Drive now comes preloaded with the SanDisk Memory Zone app, a powerful content management tool. Once installed on the smartphone,the app helps organize all the content from all devices in one view by backing up photos, videos, contacts and social media accounts. It also helps set up auto-backup to free up space on a smartphone by offloading files to the SanDisk Dual Drive. The drive also helps save photos and videos from popular chat apps. The drive comes with new storage options of 16GB, 32GB, 64GB, 128GB and 256GB, is reasonably priced and available at select retailers and e-commerce websites across the region.

Rajasthan has been an important strategic market for Western Digital, with Jaipur being the 2nd largest market after Delhi in northern India, for its products. The region has seen a consistent increase in adoption of new technologies, as well as theSanDisk Dual Drives over the recent few years. It is a major contributor towards Western Digital’s SanDisk branded product market share in India. Going forward, Western Digital will continue to invest in its efforts in Rajasthan and Jaipurto ensure consumers have access to its extensive [or broad] product portfolio.

About Western Digital

Western Digital creates environments for data to thrive. The company is driving the innovation needed to help customers capture, preserve, access and transform an ever-increasing diversity of data. Everywhere data lives, from advanced data centers to mobile sensors to personal drives, our industry-leading solutions deliver the possibilities of data. Western Digital® data-centric solutions are marketed under the G-Technology™, HGST, SanDisk®, Tegile™, and WD® brands.

* 1GB=1,000,000,000 bytes. Actual user storage less.

1 Mobile device requires On-The-Go (OTG) support. Mobile device requires a USB Type-C port for SanDisk Ultra Dual Drive Type-C. See www.sandisk.com/dualdrive for list of compatible devices.

Western Digital, the Western Digital logo, SanDisk, the SanDisk logo, and SanDisk Ultra are registered trademarks or trademarks of Western Digital Corporation or its affiliates in the US and/or other countries. USB Type-C is a trademark of USB Implementers Forum.  All other marks are the property of their respective owners.

©2019 Western Digital Corporation or its affiliates. All rights reserved.


This press release is posted under categories Multimedia, Business

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