How Traditional PR Can Switch Digitally?

Digital world is complex. With every upgrade in technology, often it gets tricky to understand the nitty-gritty of the platforms. Digital communication is becoming impactful day by day and it has changed the thumb rule of the game. Even the closed door organisations are gradually opening up to this new medium. Traditional Public Relations firms …

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How to make your Client’s Social Media Presence Visible

Struggling to make your clients happy by bringing their social media presence visible is the problem of almost all social media marketers. Even after trying every possibility, the results coming out are either vague or unpleasant to your client. Every business today is using a digital platform to measure according to the advancements of today’s …

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Do’s and don’ts for PR executive during the ongoing time of global pandemic

The global pandemic has led to live with the most difficult times of all for PR professionals/marketers. The lack of business and loss of jobs has made us all think about how the scenario for the PR industry will take place from the business front. Various limitations and the prevalent crisis in the media has …

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How Digital PR can bring you more business?

So, Digital PR isn’t a questionable medium anymore. where digital stands for usage of technology specifically internet and Public Relations (PR) connotes the three `I’s’ that is INFORM, INTERACT and INFLUENCE. Unifying these two terms do well in an enormous way. Let’s discuss few points to clear the idea how digital PR can bring you …

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Social Media scheduling blunders one should avoid

Social Media marketing is in trend. Now-a-days everyone is doing social media marketing either small scale or large scale. It has become a mandatory tool for a business to grow. Social media is challenging and everyone wants to make their brand presence felt on social networks. The reason behind it is the crowd over social …

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PR Strategies to keep in mind in 2020

Public relation is a practice that helps to build healthy relationship between organizations and public through communication. PR helps to develop a story about the brand, product, services, and organization to portray their reputation and image in front of public. PR strategies are the plans made to accomplish the goal. Some of the PR strategies …

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How Content Marketing is the essence of Public Relations Strategy?

Content marketing simplified is a marketing technique focused on creating, publishing and distributing valuable content for a large group of audience thus helping in increased brand visibility and awareness. Below pointers justify “How content marketing is the new Public Relation strategy”: – Content Amplification Content development is the process of helping your content reach to …

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Why is SEO beneficial for your Business?

SEO stands for “Search Engine Optimization”. Search Engine Optimization is the method of driving traffic to enlarge the visibility of your website on search engines. To get visible on search engines, a couple of keywords are used that allow your business to rank on Search Engine Result Pages (SERPs). SEO helps a business organization to …

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10 basic elements to make your graphics effective for press release

While reading or going through any newspaper,magazine or anything on digital platform, we see plenty of content everywhere, but only the ones with good visual attracts us. Graphics have proved to be an important part of any content. It helps us understand the content in a better way. Content with graphics are more catchy and …

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